1. The general premise of the video is to show that we live in a world obsessed with our phones. People do not even realize what is happening in the world today, because they are obsessed with their phones. 2. Yes, the video is effective in conveying its message. It shows that when bad things happen people don't care or react, and all they do is record it to post to social media. 3. Yes. The world today is already obsessed with their phones, and it will only get worse in the future. People will become so consumed with technology that they won't acknowledge things around them.